Case Study · Home Inspection Company · Starting From Scratch

From 6K to 213K views in 3 months.

A home inspection company with almost no social presence, starting from zero.

Instagram Facebook
01 · Objective

Get a brand-new presence seen, fast.

From January to June, the company's Instagram and Facebook pulled about 6K views combined. That's six months with almost nobody watching.

The goal was to build a presence from scratch that people actually stop for, without needing a big posting volume to get there.

02 · What We Did

They film. We handle the rest.

01

Research

Studied what was already winning in home inspection content, so a new account didn't have to guess.

02

Content direction

Told the team what type of content we needed, and which topics and findings to show or talk about.

03

Editing

Edited and refined every video, with a hook built for the first 3 seconds and a style matched to the brand.

04

Posting

Posted on Instagram and Facebook. Even at a low volume, every post was planned, not filler.

05

Data review

Checked what worked and made more of it.

03 · Results

Before vs. after.

Before: January to June 2026 (6 months)  ·  After: July to September 2026 (3 months)

Views
Facebook views
4,489→183,721
Instagram views
1,603→29,288
Total views, Instagram + Facebook 6K → 213K
Reach and engagement
People reached on Facebook
475→113,433
People reached on Instagram
337→19.2K
Facebook watch time
21 min→17 days

Total time people spent watching the videos.

Content interactions
145→1,112

Likes, comments, shares, and saves, Instagram + Facebook.

04 · The Dashboards

Straight from the analytics.

Screenshots from Meta Business Suite, before and after. Click any image to see it full size.

Facebook
Before January to June 2026
After July to September 2026
Instagram
Before January to June 2026
After July to September 2026

Screenshots © 2026 Doxarise. All rights reserved. Do not copy, download, or reuse.

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